DIFFERENCE

We bring consumer guided strategy, storytelling, design, film, photography, VFX, AI, sound and experiential together under one roof — not just for convenience, but for radical agility.

Here, the people who dream up the ideas are the ones who bring them to life. We include our clients in the process. That all means tighter thinking, faster making, and real-time optimizing for work that actually works.


CLIENTS


Various company logos are arranged in rows, including Nike, Hilton, Rubbermaid, FoodSaver, Caploth, DIADEM, Siko, Children's Hospital of Chicago, PetMeds, and others.

CREATIVE Leadership Team

A man in a dark suit with a black turtleneck making a playful facial expression and pointing at the camera, illuminated by purple lighting.

Barry Krause

CEO, Managing Creative Strategist

A man in a black suit and sunglasses posing against a colorful, gradient background with hues of pink, purple, and yellow.

Rick Wayne

ECD, Cinematic Director

A man wearing a black suit with a pocket square, standing in front of a vibrant gradient background with pink, purple, and orange hues.

Samuel Gove

CD, Photo & Design Director

MAKE

MORE

LOVE

THINGS WE BELIEVE

No idea is born big and enduring (or endearing).

Imagination is a formidable weapon.

We’d rather have a sharper nail than a heavier hammer.

The most effective advertising turns facts into feelings.

It’s either Wow or  invisible (all signal, no noise).

The best creative research guides, not grades.

At the end of the day, as our clients’ competitors strive for clicks and likes, we seek brand love.

Black background with the white outline logo of Live Lounge in a modern font.

We began as LiveLab, the originator of live social media and the world’s largest producer of YouTube content at the time. This proven, immersive experiential marketing method has helped turn brand likes into love for brands like, Nike, Craftsman and Sharpie.

A crowd of people waiting in line at a colorful food truck in a park with pink painted trees.
Young man jumping during an indoor parkour or obstacle course activity with several people watching.
People on stage participating in a live event or presentation, with an audience watching.
Interior of a restaurant called Innovation Station with a large bar area, seating, and a TV mounted on the ceiling.